About Bass Hub

At Bass Hub, we believe fishing is about more than the gear you use—it’s about the people you meet, the memories you make, and the community you build. Based in Ermelo, Mpumalanga, Bass Hub was founded by anglers, for anglers. What started as a local tackle store has grown into a destination where fishing enthusiasts of every skill level can find quality equipment, trusted advice, and a welcoming community. Whether you’re chasing trophy bass, targeting carp, heading offshore, or introducing your child to their very first fishing trip, we’re here to help make every cast count.

OUR STORY

Fishing has always brought people together, and that’s exactly what inspired Bass Hub.

We wanted to create more than just another fishing shop. We wanted to build a place where anglers could learn, connect, and share their passion for the outdoors.

Today, Bass Hub proudly serves anglers from across South Africa, offering carefully selected products from leading brands while supporting local clubs, competitions, and conservation initiatives. Every customer who walks through our doors becomes part of the Bass Hub family.

Passionate Anglers: Each member of our team shares a deep-rooted passion for fishing, cultivated through years of personal experience and dedication to the sport.

Expertise and Knowledge: With a wealth of knowledge and expertise in fishing, our team is committed to providing valuable insights, tips, and advice to help you elevate your fishing game and make the most out of every fishing trip.

OUR COMMUNITY

Community is at the heart of everything we do.

Through local events, fishing competitions, product demonstrations, loyalty programmes, and educational content, we strive to grow the sport and make fishing more accessible for everyone.

We proudly support:

  • Bass anglers
  • Carp anglers
  • Junior anglers
  • Families discovering fishing together
  • Local fishing clubs
  • Charity and fundraising events
  • Conservation and responsible angling

OUR MISSION

To inspire people to spend more time outdoors, grow the fishing community, support local anglers, and create lasting memories through exceptional products, outstanding service, and meaningful community involvement.

OUR MISSION

To become South Africa’s most trusted community-focused fishing retailer, known for bringing anglers together, supporting conservation, and delivering an exceptional customer experience both in-store and online.

With Bass Hub, you’re not just a customer – you’re part of our fishing family, and we’re here to support you on your angling journey every step of the way.
– Bass Hub Team

Read some of our

Product Reviews

Review for Googan Baits Mondo Worm

Review for Googan Baits Mondo Worm5.0 out of 5.0 stars
"Had a blast using the Googan Baits Mondo Worm last weekend. The elongated body delivers a big profile, attracting big bass with ease. Whether you're fishing it Texas-rigged or Carolina-rigged, this worm is a game-changer. Definitely a go-to bait in my tackle box!"